Flattr: Now you are gonna like it even more to be liked by your viewers

Business Management, Entrepreneurship, Internet

If making your ego grow seems not enough for you when being liked by your viewers when visiting your site, then, probably Flattr could be a better solution for you.

Flattr is a site that allows you to get a little amount of money each time a viewer in your website chooses to like a content in it. It basically works like the Facebook “like” button (just like the one you can see at the end of this post and you will click even if you don’t like this article ;) ).

When Flattr was born it was restricted only to users  with invitation. Now it is open to all the public. The only inconvenient is you will have to pay a minimum monthly fee of  2 euros. That same fee is the one you will use to reward those sites you like. This means, that the system counts the total times you “liked something” during the month and splits the fee you paid among those things you “liked”.  And this is the same way you will be getting money from your Flattr viewers each time they like something in your site.

The system still has to mature to see if it does work and gets enough number of users to become popular, and also profitable for those authors that will include Flattr in their sites. Nevertheless, sounds like a great start-up idea.

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Google shows its humbleness shutting down Wave at the end of 2010

Business Management, Entrepreneurship, Internet

Not every project should be a success. But seems most of the largest companies, once they are big,  ignore this and are always eager to support the projects they launch to their last consequences.

Google, the King Midas of IT, knows how Internet works and has always preferred to bet to many projects that may (or may not) revolutionize the way the  people use Internet. And they keep trying and doing it very well every day.

Wave was meant to change the way people use e-mail. It was a mixture of Google docs, Twitter, Facebook, Google calendar, Gmail and almost Facebook Apps.

Probably wave had so many possibilities that made the system too complex. Also, the leap between mail and Wave was too big. So, as soon as people started using it, they saw all of the advantages but not how to take the most of them in their daily basis.

Wave failed in the most important quality that Internet requires: flexibility. Wave required that all of your friends and contacts were also Wave users. This kind of environment may work in Facebook, which started as a parallel tool to e-mail to socialize. But the key for Wave to work was to have all of your contacts there (not just your closest friends). So the system started since the beginning, trying to migrate users from other e-mail servers to Wave in order to really work. This was way too ambitious (and probably too naive).

Keep busy trying or get busy dying. And experimenting is the way the Internet has been built. Not every project has to succeed (most of them don’t). And Google is doing well recognizing its failure and retracting from going forward with Wave.

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Imaginema: imagination in motion by Fernando De la Borbolla Morán is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License. Based on a work at www.imaginema.com
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